That’s not my Christmas jumper, or my birth date, but it is a Christmas gift to self. So easily done. This is more of an ‘it’ jumper than a Christmas jumper. Bella Freud’s Instagram-friendly, slogan knits have become modern-day cult classics worn by the likes of Kate Moss, Alexa Chung et al and are so popular, the designer has just opened a shop on Chiltern Street, London (where else?). The 1970 jumper came about when Freud was playing around on the photocopier, and then pinned the printout to her jumper. Apparently there’s no significance to the date, the numbers just look good together, graphically. Though I suspect that the seventies being a rich, counter-cultural decade helps. Freud often references music, art and psychoanalysis – a family business – in her work. The 1970 jumper is available in fine Merino wool HERE and Freud’s range now includes candles and perfume, available HERE.
We’re heading up north to stay with friends for a few days and I’ll be needing a pullover. Wishing you all a wonderful Christmas, thank you so much for staying tuned, for your brilliant comments and for buying Style Forever – your continued loyalty is truly appreciated.
Back in a bit,