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Moving on from the ubiquitous skinny jean – and some new denim brands to look out for

— by Alyson Walsh

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CristaSeya

After more than a decade of the ubiquitous skinny jean, the shift to a relaxed silhouette is more than welcome. Quite frankly, the, er, new status quo has a much more interesting aesthetic – think frayed, hand-painted, high-waisted, patchwork denim. This sartorial swing has had me wearing my old Levi’s 501s again and engaging in a spot of scissor-happy DIY. I’m really enjoying this opportunity to experiment with new shapes and silhouettes. How about you?

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CristaSeya

Although this new mood is heavily influenced by headline-grabbing brand du jour Vetements – and LA’s cult denim label Re/Done – it’s the rise of a handful of female designers doing innovative things with denim and denim-look fabrics that has really piqued my interest.

Women like Italian-born Crista Cassini and her business partner Keiko Seya, former fashion stylists and co-founders of the Parisian lifestyle brand CristaSeya. Katie Green, who trained as a bespoke tailor and then worked as a buyer at Net-a-Porter for eight years, before launching Kéji Denim at the end of 2015. And Parisian-born designer Faustine Steinmetz who studied at Central Saint Martin’s under Louise Wilson and has said she likes to ‘treat jeans like a piece of couture.’ All of these designers are keen on sustainability, quality and hand-crafting fabrics; on creating pieces that have a perennial place in women’s wardrobes.

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CristaSeya

I’ve written a feature on The New Denim Pioneers for the FT.

What I admire about this shape-shifting silhouette is the androgynous, gentlewomanly appeal, ‘ We love the unisex feeling,’ says Cassini of CristaSeya, ‘all the pieces are masculine and oversized; we believe femininity is a subtle and discreet attitude. Our customer is between 30 and 80-years-old, she’s an opinionated woman with a strong personality.’ Timeless, ageless and full of character – sounds good to me.

 

 

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