You’re never too old for bold lipstick – and a make-up makeover

— by Alyson Walsh

Shereen Batliwalla Photography: Claire Pepper. Blouse: Winser London

Style is personal, and so is lipstick. Some women prefer to go bold or go home, others to keep things natural. And the good news is, there really are no rules. While I love the striking combination of grey hair and a bright lipstick, Burt’s Bees Tinted Lip Balm is about the boldest I go. Not a problem. Shereen Batliwalla (my good friend Navaz’s mum) never leaves the house without her statement lipstick, ‘I couldn’t wear a dull shade, it just doesn’t work for me,’ she explains, ‘ I often wear bright outfits and I like my lipstick to be bright, too.’ For ease and simplicity, Shereen keeps the rest of her make-up minimal, ‘I usually just add a little eyebrow definition. Foundation if I’m going out in the evening. It’s all very low maintenance. As long as I have my lipstick on, I’m happy.’

Shereen admits that she has loyally been using Revlon Fire and Ice red lipstick for many years. The campaign for this product was quite radical when it launched in 1952, with the emphasis on a woman applying lipstick for pleasure, rather than to attract a man’s attention (as was traditionally the case in advertising). For a bold pink shade, it has to be Yves Saint Laurent Rouge Pur Couture Le Fuschia 07, ‘With lipstick, the formula has to be good,’ Shereen continues, ‘YSL is quite creamy and I love the texture. It is pricey but I can’t find the exact shade I like any cheaper. When I get to the end, and can’t use it as a lipstick anymore, I dab it on to my cheeks as a blusher.’


Shereen wears YSL lipstick and a Hobbs shirt dress



Often our make-up stays the same as we age, ahem, but small changes can make a big difference. Here make-up artist Louise Heywood offers advice on how to upgrade a beauty regime. With tips on how to achieve a natural look, define the eyes and make the most of a favourite lipstick.


For easy, everyday make-up, Louise used Armani Luminous Silk Foundation No. 8 with NARS Radiant Creamy Concealer under the eyes. Shereen was pleased with the radiant look, ‘The foundation is a really nice quality: not too heavy, not too matt, not too dewy  – and it lasts.’


For simple definition, always start with MAC Pro Longwear Paint Pot, cream eyeshadow. Choose a colour close to your skin-tone that acts like a concealer and primer for the eyelids. Next add Maybelline Lasting Drama Gel Eyeliner 01 Black, but keep the line soft by smudging with a MAC 219 Pencil Brush. Apply Pat McGrath Labs Ultra Glide Eye Pencil in Blitz Brown, over and above the black eyeliner to soften the effect further. Again, soften with an eyeliner smudging brush. Lastly, curl your lashes and apply a waterproof mascara, such as, Armani Eyes to Kill – this will keep the curl.

Three tips for a flattering soft eyeliner:

Get the eyeliner right into the root of the lashes.

Keep the inner ¼ of the lash line (near the nose) free of eyeliner, so the line tapers away before it gets to the inside corner of the eye.

Keep it soft. Smudge the eyeliner immediately after application, before it sets.


It’s a good idea to prepare and soften the lips before applying lipstick, advises Louise. If lips are rough then gently exfoliate them with an old toothbrush or flannel (or you can buy lip scrubs). Moisturising the lips should be a regular thing, put some Elizabeth Arden 8 hour Cream Skin Protectant The Original on while you’re doing the rest of your makeup and then by the time you get round to lips it should have  soaked in. Blot off any excess.

If the lips needs defining, or your lipstick bleeds, then use a lipliner. Lipstick Queen do great invisible lipliner – or use one in a similiar shade to your natural lip colour, even if the lipstick is bright. Tip: just define the cupid’s bow for a little, natural definition.

Use a lip brush to apply a bright lipstick. This is the way to achieve a clean line and it will stay on longer, especially if you do a few layers blotting between each. Lip brushes also mean you can control how intense you go, so if you’re a little nervous about bold colour, just use a brush to add it so that you end up with more of a tint.

GET CHEEKY: Finally, a little cream blush. Try Bobbi Brown’s Pot Rouge or Laura Mercier Creme Cheek Colour. And you have a more polished appearance, without overshadowing the star of the show – your bold lipstick.


Style it up like Shereen:

The Green pussy-bow blouse is by Winser London and the red checked ‘Edith’ dress is from Hobbs (now reduced in the sale at John Lewis).

Please note affiliate links in this post may generate commission.


Photography: Claire Pepper

Hair & makeup: By Louise Heywood. Louise does one-to-one makeup lessons in her south London studio for ‘women who like to keep it subtle’.


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Style is personal, and so is lipstick. Some women prefer to go bold or go home, others to keep things natural.