Fashion Revolution Week: Who made my clothes?
It’s Fashion Revolution Week. Set up by ethical fashion pioneers Carrie Somers and Orsola de Castro after the Rana Plaza disaster, Fashion Revolution is the organisation behind the ‘Who made my clothes?’ campaign (here’s how to get involved). I am a firm believer in considerate consumption, do practise the one-in-one-out rule and follow Livia Firth’s ’30 wears’ philosophy:
‘At the moment of purchase, think “Will I wear it a minimum of 30 times?” If the answer is yes, then buy the item. If it’s no, then don’t.’
Now. I don’t want to sound churlish or ungrateful but I am very careful about accepting clothes from brands. This is something I have practised since my fashion editor days and I refuse to pimp out any old tat. I’ve got more than enough of my own clothes, thank you very much.
Safia Minney the social entrepreneur and founder of People Tree has just published a book ‘Slave to Fashion’ (via Kickstarter) that tells the stories of people who make the clothes with the aim of eradicating slavery from the modern garment industry. Minney is still a non-executive director of the 25-year-old fair trade fashion label but is now working with sustainable footwear brand Po-Zu. It’s always worth having a look at the People Tree website, their designer collection for spring summer is by Peter Jensen and some of the basics look lovely.
Here’s a link to a feature on 10 ethical fashion brands that don’t cost a fortune.
Better post than yesterday’s four hundred &’whatever for a pair of shoes!
However I digress….always consider how much wear will I get from any item follow the 30 wears ethos, other than occasion items, which I buy usually on eBay. Coats also bought there, recent gorgeous Jaeger camel coat for £50, up to 20 wears..so far! Any item which I get bored with charity shops or sold second hand. Also sew own clothes occasionally, dresses, trousers mainly in style of ‘Sahara’ or ‘Masaii’ brands. Age 66, medium build, silver hair, …..feeling smug!