How to be more age-positive (why we’re all anti-anti-ageing now)
We’re all anti-anti-ageing now. Thanks to bloggers, influencers and savvy consumers of a certain vintage, there has been a much-needed shift in attitudes towards ageing.
anti ageing terminology
Time to ditch the term ‘anti-ageing’
This week, Allure – the US’s best-known beauty magazine – announced it was to stop using the expression anti-ageing. “Whether we know it or not, we’re subtly reinforcing the message that age...